Teaching you everything school failed to mention.
Sell Smart Course Curriculum
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1
How to use SPEXY University's Sell Smart Course
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How to Use the Optical Sell Smart Course
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2
Lesson 1: 100% AntiReflective Treatment
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AntiRef Treatment - Optical Uniqueness
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AntiRef Treatment - Sales Training
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AntiRef Treatment - Business Metrics
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AntiRef Treatment - Team Focus
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Goal Tracker Practice Enhancer
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3
Lesson 2: Increase Profitability of Your Contact Lens Practice
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Contact Lenses - Optical Uniqueness
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No Hassle Agreement Practice Enhancer
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Contact Lenses - Sales Training
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Contact Lenses - Business Metrics
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Creating a great Office Manual - Team Focus
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Customizable Office Manual & Practice Enhancers *Updated*
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4
Lesson 3: Fill the Schedule
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Fill the Schedule - Optical Uniqueness
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Fill the Schedule - Sales Training
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Fill the Schedule - Business Metrics
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Fill the Schedule - Team Focus
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5
Lesson 4: Importance of Good Brands, Uncover a Need, Scheduled Meetings
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Your Brands Represent You! - Optical Uniqueness
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Identify a WANT, uncover a NEED - Sales Training
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Most Important Decision-Making Numbers to Run - Business Metrics
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The Importance of Scheduled Meetings - Team Focus
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6
Lesson 5: Minimizing Walk-Outs, Team Reviews
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Why do you have walk-outs? - Optical Uniqueness
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Creating Metrics of Why they are Leaving - Business Metrics
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Effective Employee Reviews and Quarterly Check-Ins - Team Focus
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The Power of Your Words - Sales Training
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7
Lesson 6: Frame Show Mastery
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Frame Show Planning
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Frame Show Marketing
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Frame Show Practice Enhancers
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8
Lesson 7: Lens Materials
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Optical Uniqueness: Understanding Lens Materials
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Sales Training: Understanding Lens Materials
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Business Metrics: Lens Materials
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Team Focus: Lens Materials
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9
Bonus Prism Mini-Course
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Intro to the Prism Mini-Course
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Online Glasses Regret
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What Does Prism Do?
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All About That Base
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Wanted Prism
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Unwanted Prism
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Real World Example
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Turn Regrets Into Part of the Solution
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10
Lesson 8: Retail Pricing
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Simplify Your Retail Pricing Intro
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Simplified Pricing for Lenses
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Simplified Pricing for Lenses Practice Enhancer
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Simplified Pricing for Frames
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Maximize Pricing for Services
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11
Lesson 9: Multiple Pair Sales
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Optical Uniqueness: Multiple Pair Sales
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Sales Training: Multiple Pair Sales
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Business Metrics: Multiple Pair Sales
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Team Focus: Multiple Pair Sales
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12
Lesson 10: Professionalism
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Professionalism Intro
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Optical Uniqueness: Professionalism
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Sales Training: Professionalism
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Business Metrics: Professionalism
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Team Focus: Professionalism
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13
Lesson 11: Frame Inventory Management
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Sales Training: Ordering Habits
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Team Focus: Your Plan to Maximize Inventory Ordering
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Optical Uniqueness: Finding Brands That Keep 'Em Coming Back
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Business Metrics: The R.O.I. of Your Frame Inventory
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14
Lesson 12: Hiring In An Optical Office, It's Just Different.
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Team Focus: Hiring Personality Profiler
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Optical Uniqueness: Attracting Great People
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Sales Training: Interview Questions Asked the Right Way
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Business Metrics: The Cost of New Hires
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15
Lesson 13: Valued! Having A Team That Feels Valued Pays-Off.
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Optical Uniqueness: Keeping Morale All The Way Up, Patients Can Feel It
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Team Focus: Encouraging The Advancement of Team Members
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Sales Training: Increase Value to the Practice = Increased $$$ in Team's Pocket
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Business Metrics: Laying Out The Monetary Increase For Self Improvement
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The only reason to stay is because you love us...
...just like we are dating!

Prism Mini-Course INCLUDED!
Just because we love ya.

The Optical World Is Loving SPEXY...

"Exactly what I have been looking for!"

"I wish we would have had a course like this during optometry school!"

"Kayla is the new generation of speakers we have been looking for new with a fresh perspective."

"Managing the optical portion of my practice is way outside my comfort zone..."
